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Will plant-based cheese become the next plant-based star product?

Time: 2020-12-25 07:15:14

Author: Peachy

From: Foodaily每日食品

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At present, domestic vegan cheese products are still relatively rare. Searching for "vegan cheese" in search engines shows more vegan cheese recipes. It can be seen that there is a domestic demand for

    At present, domestic vegan cheese products are still relatively rare. Searching for "vegan cheese" in search engines shows more vegan cheese recipes. It can be seen that there is a domestic demand for vegan cheese, and it will grow with the increase in demand for plant-based products and healthy food.

    

    Plant-based foods have exploded and grown in recent years. In addition to the often mentioned plant meat, plant milk, plant eggs, etc., more innovative plant-based products are also being paid attention to, such as plant seafood and plant sauces.

    

    Catering channels are an important way for plant-based foods to be introduced to the market. Plant-based catering ingredients may be an important category of plant-based foods in the future. Research has shown that vegetable cheese and coffee creamer will grow rapidly. Vegetable snacks, seasoning spreads, sauces, soups, and dipping sauces are emerging categories that have attracted greater market attention.

    

    According to a market survey by Grand View Research, the global vegan (plant-based) cheese market was worth US$1.01 billion in 2019 and is expected to grow at a compound annual growth rate of 12.8% from 2020 to 2027.

    

    

    

    

    

    

    

    In the plant-based trend, cheese has not received so much attention as compared to the huge plant meat and plant milk, because cheese is more of an ingredient, and there is no global dietary habit, so the demand is not the first two. So amazing, especially in China.

    

    But cheese is a very important ingredient in Western food culture, so the daily demand in European and American countries is huge, and there are more and more vegan cheese products. The current vegan cheese products include cheese as ingredients, such as cheese cubes, cheese slices, and cheese bars, as well as vegan cheese bars and vegan cheese puffs as snacks, and vegan cheese pasta and vegan pizza as fast food. , Vegan cheese sauce, etc. In terms of category, although it is not very rich, it can already meet the daily needs of many people.

    

    

    

    Looking at the domestic market, there are not many cheese brands that can be searched on current domestic e-commerce platforms, and there are almost no vegan brands, which can only be found in a few shops that specialize in vegan products. Although the domestic demand for vegan cheese is not as large as that of European and American countries, there is still a lot of room for development in terms of the current supply situation.

    

    In terms of craftsmanship, it is most important to master the technology to better restore the flavor and taste of the cheese itself, especially the drawing state, to restore the indulgent taste experience and rich texture (melting, creamy, elastic, etc.). At the same time, there is also a lot of room for improvement in terms of nutrition and ingredient cleanliness and simplicity. Although some foreign brands have done well, they still need to be further developed and improved.

    

Will plant-based cheese become the next plant-based star product?
At present, domestic vegan cheese products are still relatively rare. Searching for "vegan cheese" in search engines shows more vegan cheese recipes. It can be seen that there is a domestic demand for
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